Ready-to-Use Reactivation Scripts

Ready-to-Use Scripts That Bring Patients Back

You already know that former patients are the lowest-hanging fruit for production growth. But sometimes, knowing what to say is half the battle.

We’ve got you covered.

This downloadable resource includes:

  • Text message templates that get opened and replied to
  • Email campaign copy for seasonal reactivation and raffles
  • ✅ Written in a tone that builds trust, sparks action, and brings patients back

And yes — these are real scripts that Sunrise-supported practices have used with excellent results. No fluff. Just plug-and-play language that works.

So if you want to reactivate the patients already sitting in your database, this is the easiest step you can take today. 

Here are 3 assets you can use immediately:

🔹 Asset #1: Text Message Reactivation Sequence (3 Messages)

Message 1: Initial Outreach with Offer

Hi [Patient Name], it’s been a while since we’ve seen you at [Practice Name]! To welcome you back, we’re offering $50 off your next cleaning if you book by Friday.
Reply YES to claim your spot or book here: [Link]

Message 2: Urgency Reminder

Hi [Patient Name], spots are filling up fast! Don’t miss your $50 discount — book your appointment before Friday.
Reply YES now or secure your spot here: [Link]

Message 3: Final Day Push

Last chance, [Patient Name]! Today is the final day to claim $50 off your cleaning at [Practice Name].
Act now — reply YES or book instantly here: [Link]

Pro Tip: Send these on Day 1, Day 3, and Day 5. Include “Reply STOP to unsubscribe” to remain compliant.

🔹 Asset #2: Evergreen Reactivation Email Campaign

Email Subject: We Miss Your Smile 😁
Preview Text: We’ve saved your spot — and added a little something extra.

Body Copy:

Hi [First Name],

It’s been a while, and we’ve noticed — your smile’s been missing from our chairs!

We’d love to welcome you back to [Practice Name] with a special bonus:
$50 off your next visit when you book this week.

We’re holding spots just for returning patients like you — no pressure, just a little love (and a lot of dental excellence).

👉 [Book your appointment now] or call us at [Phone Number].

Smiles await,
The [Practice Name] Team

Follow-Up Email (3 Days Later)
Subject: Your Smile Deserves a Comeback
Preview Text: Our schedule is filling up. Don’t miss out.

Hey [First Name],

Quick reminder — we’re still holding a spot (and $50 savings) just for you.
If your schedule’s been tight, we totally get it. But your health (and smile!) matter too.

👉 [Click here to book before Friday]
We’d love to see you.

Warmly,
The [Practice Name] Team

🔹 Asset #3: Memorial Day Email Campaign

Email Subject: 🗽 Celebrate Memorial Day with a Healthier Smile
Preview Text: Summer starts with a smile — and a little thank-you from us.

Body Copy:

Hi [First Name],

Memorial Day is around the corner — and whether you’re headed to the beach, the grill, or just enjoying a well-earned break… we’ve got a reason to smile.

Book any appointment this week and you’ll receive:
🎁 Free Whitening Consultation or $50 off your visit

It’s our way of saying thank you — to you, to your smile, and to brighter days ahead.

Limited appointments available before the holiday weekend — reserve your spot now:
👉 [Schedule your visit here]

Enjoy the long weekend,
The [Practice Name] Team

__________________________

👉🎁 [Click here to download your free scripts in a PDF format]

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