Dominating the Local Search Results
Hayes Family Dentistry isn’t just another dental office in Cookville, TN. They’re consistently showing up when patients search for trusted dental care on Google. The heatmaps below offer a visual, data-driven look at how well the practice is ranking across the area for four of the most competitive and valuable search terms.
Let’s walk through what this means and why it matters.
Understanding the Heatmaps
Each heatmap represents a different keyword:
Cosmetic Dentist
Family Dentist
Emergency Dentist
Dentist Near Me
Each dot shows how Hayes Family Dentistry ranks in that specific location when someone nearby types the keyword into Google. A “1” means they appear at the top of the local results. The greener the map, the stronger their local SEO visibility.
Keyword-by-Keyword Breakdown
🦷 Cosmetic Dentist
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Average Ranking: 1.1
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Top 3 Placements: 98.82% of the grid
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Improvement: +4.73%
Hayes Family Dentistry is performing exceptionally well for cosmetic dentistry searches. Nearly every part of the map is covered in green “1”s, meaning the practice appears first for almost every local search. This indicates strong authority in procedures like veneers, teeth whitening, and smile makeovers—clearly a top performer in this niche.

👨👩👧👦 Family Dentist
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Average Ranking: 1.14
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Top 3 Placements: 98.22%
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Improvement: +0.47%
This keyword also shows consistent high performance across the region. Ranking in the top three for nearly every neighborhood, Hayes Family Dentistry is well-positioned as the go-to provider for families seeking comprehensive dental care.

🚨 Emergency Dentist
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Average Ranking: 1.25
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Top 3 Placements: 95.27%
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Improvement: +74.04% 🔥
Here’s where the biggest leap is happening. A 74% improvement signals major progress—likely driven by strategic SEO updates, emergency-specific web content, or improved listings. With dental emergencies often leading to quick appointment calls, this improved visibility translates into significant patient acquisition potential.

📍 Dentist Near Me
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Average Ranking: 1.63
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Top 3 Placements: 94.08%
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Improvement: +43.41%
“Dentist near me” is one of the most competitive—and commonly searched—terms in local SEO. Hayes Family Dentistry performs very well here overall, but the map reveals several yellow and orange spots in the southern portion of the region, indicating rankings between 4th and 10th place. These are golden opportunities for the practice to boost its visibility even further with more localized content, reviews, and Google Business optimization.
